PPC – Pay Per Click

Yahoo Search Marketing Sponsored Search

Yahoo Search Marketing includes a number of products from Yahoo.  Their PPC product is called Sponsored Search.  Those of you that have been around for awhie may remember it as Overture. Yahoo Sponsored Search will show your ads on the Yahoo network of websites, and their partner sites (if you sign up for the content [...]

What is PPC?

You’ve probably heard of PPC by now.  If you haven’t, it stands for Pay Per Click.  The name really sums it up.  It’s a form of internet advertising where the advertiser pays somebody for the action of a click.  There are other variations of this such as Pay Per Call, or Pay Per Lead.  Again, [...]

MSN adCenter

Microsofts MSN adCenter allows you to buy traffic served from msn.com, live.com and their network of distribution partners.